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The Devil Wears Prada 2 Press Tour Begins as a Global Fashion Moment

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The press tour for The Devil Wears Prada 2 is already delivering what the film promises—fashion as narrative, power, and spectacle.

Meryl Streep and Anne Hathaway are moving through a global circuit of red carpets, each appearance sharpening anticipation ahead of the release. Nearly two decades after the original, the story returns within a changed media landscape. Miranda Priestly now navigates the decline of traditional publishing, while facing Emily Charlton, who operates from within a luxury group controlling the advertising budgets Priestly needs.

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The tour opened in Mexico City, where Streep stepped out in a red Dolce & Gabbana suit, and Hathaway chose a fringed Schiaparelli dress. In Tokyo, the visual direction continued with precision: Streep in Chanel under Matthieu Blazy’s direction, Hathaway in Valentino couture from the Spring 2026 collection.

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The pace is only beginning to build. The coming weeks are set to position the press tour as a sustained fashion moment rather than a promotional cycle.

Streep in Prada and Hathaway in Vaquera

Streep’s stylist, Micaela Erlanger, is approaching it with the scale of a Met Gala season. After 11 years of collaboration, more than 30 looks are planned across cities. As Erlanger notes, this will be Streep’s most fashion-focused run.

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Within the same framework, Hathaway’s stylist Erin Walsh introduces a contrasting direction—less controlled, more fluid, and decisively bolder.

 

 

 

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